AMP coding, which you can see by diving into his excellent presentation (see below). These included: Amp Analytics amp-list amp-bind - adds more interactivity to AMP pages, for things you want to use JS for, but can't amp-live-list, fetches live content at certain time intervals through an external endpoint amp-accordion, for menu items amp-iframe, used as a hack to insert anything that doesn't otherwise work with AMP amp-lightbox, for pop-ups Validation Tips and tricks for implementing AMP by Paul Shapiro of Search
Marketing Expo - SMX The opinions expressed in this article are those of the guest author and not necessarily of Search Engine Land. Staff authors are listed here. Key Notes on Voice Search Optimization: Conversation, Content and Context Posted: 2020-11-18 Alexander Supertramp / Shutterstock.com Voice search, the topic that's on the virtual tip of jewelry retouching service every marketer's tongue, currently accounts for one in five Google mobile searches - and that number is expected to grow over time as digital assistants and devices smart home devices are becoming more common. For modern SEO, the shift from manual text queries to voice commands
has been subtle over time, but the potential impact over the next few years could be a game-changer. To prepare for the voice search revolution, it's critical that marketers understand the difference between market growth and consumer adoption, the nuances of conversational search and natural language, and the role that AI and machine learning play into SERP responses. Just like with any emerging trend in our industry, it's important to plan now to ensure you stay ahead of the search curve. Trend and adoption