Find your niche It is important that first of all you define what your niche is. On the Internet there is a lot of everything, so it is important that from the beginning you focus on reaching those people who are interested in what you offer and show them what your differentiation is. Because if you're like everyone else, they won't remember you. To do this, focus on what you are best at and what you know the most to be able to share content about it and stand out as a professional in your niche. Because the saying goes: “who covers a lot, squeezes little.
Define your goals on TikTok Once you know what your TikTok account is going to be about, what you should do is set goals. Ask yourself: What do Taiwan phone number list you want to get? When would you like to get it? Is the date you have set realistic? If it isn't, change it to one that is. And, above all, define what you are going to measure to know if you are achieving those objectives that you have set for yourself or not. For example, if what you want is to get 10 monthly leads thanks to TikTok, you could monitor the number of messages or comments from people interested in your service.
Product or infoproduct. Create your content strategy With the objectives that you have set, you must define what strategy you are going to follow and, in this case, the content strategy that you are going to follow. That is, what content will help you achieve your goals. Here I always recommend doing it by marking some content pillars (not many, 3 or 4 is enough) and content categories for each pillar. In this way, you can make a mind map that helps you get content much easier. In addition, you must clearly differentiate.